Client Overview
Lovino is a Dubai-based real estate company targeting luxury property buyers and investors.
My Role
Social Media Manager • Content Creator • Super Admin (Website Backend)
Problem
They needed consistent, high-quality content to compete in Dubai’s saturated property market and attract buyers on social media.
Strategy
- Capture Dubai’s architecture with ultra-clean, high-luxury visuals.
- Create daily content calendars, trending reel cuts, and sound-based hooks.
- Grow brand audience through TikTok and Instagram vertical storytelling.
Execution
Visuals:
4K walkthroughs &Short property reels with typography overlays (price, location, highlights)
Results / KPIs
30–40% increase in profile reach
Consistent organic inquiries generated from reels
Brand page repositioned towards premium buyers
Tools Used
Photoshop, Illustration, Capcut, Canva, TikTok Trends Analytics, Reelly, Trakheesi & Bayut/Dubizzle(admin portal)